What Is Marketing?
The most simple of definitions of marketing would be that it is a process of getting new and keeping current customers. This is the very core of marketing – customers. You have to reach them, interest them, fascinate, sometimes even teach them, customers are what is all about. It also involves a dialogue with them, you must find out what they really want if you want your products to be a success.
Remember, good marketing project will not only make it easier to place products on the market but will also improve the market itself and make it easier to place future products on it.
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