Provide summary and detail information
More web marketing issues...

Often we can divide our information into categories by properly designing our navigation structure. This may be the first level of our summary information. Navigation can lead visitors to information by breaking it down by product, service, audience, or topic.
1. Clicking on a navigation link should bring up more specific information, or many navigation links use "drop down" menus of the subcategories of products or information below them.

2. Clicking on Digital Cameras brings us to another more detailed breakdown of information. Depending on how many products or how much information you have on your website you may begin to summarize specific products or information on this secondary page or do as CDW has done – provide a further breakdown.

3. Clicking on Digital Cameras in the above page will take you to a complete listing of the cameras available. You can further sort the results by various means such as price or brand. Notice the first level of product detail, a summary specification description of the camera.

4. Clicking on a product link brings up detailed specifications and an appealing description of the particular product.
